Who we help

Starting out.
Building on experience.

Proper Trade Marketing is for UK tradespeople setting up on their own and established trade businesses that want clearer marketing and more suitable enquiries.

Explore the services

Built around the working day

Marketing that fits the way you run your business.

Your marketing needs to reflect your services, your customers and the time you have available. We help you choose where to focus, with a clear plan for content, approvals and ongoing work.

Independent tradesperson reviewing a professional website and quotation beside a work van
Trade-business contextMarketing designed around the realities of running the work.

Three useful routes

Find the starting point that fits.

Each route gives you a focused explanation and a sensible next step. You can still ask for a free review if you are not sure where to begin.

Starting a trade business

Build the essentials in the right order.

Choose a business name and identity, then connect your website, professional email, Facebook and Instagram pages, first content and enquiry route.

Plan a new trade business

Growing a trade business

Strengthen the parts holding the business back.

Improve positioning, website pages, content, advertising and enquiry handling around the jobs, locations and capacity that matter now.

Plan the next stage of growth

Choose by trade

Start with the work and customers you know.

See how evidence, service pages, content, advertising and enquiry questions change for electricians, builders, plumbers and heating engineers, and roofers.

Explore the trade guides

A good starting point

Tell us what you do, where you work and what needs attention.

  • You are newly qualified, going independent or starting a trade business.
  • You run an established business that needs a clearer identity or more momentum.
  • You know which services and working areas matter most.
  • You want to understand the recommendation, the cost and the next step.

Free Marketing Review

Know where to take your marketing next.

Tell us about your business, the work you want and what needs to improve. We’ll review your starting point and recommend priorities. The review is free, with no obligation to buy a service.

Get a free marketing review